Nordic-Baltic AI Reputation Index 2026

Elisa AI Visibility

How visible is Elisa in ChatGPT, Gemini, Grok and Perplexity? · updated May 2026

As of May 2026, Elisa is recommended in 32% of buyer-intent AI answers about Telecom, ranking #47 of 66 alongside Slovak Telekom and Tele2 Lithuania. The measurements below come from GPT, Gemini and Perplexity with live web grounding.

TelecomHQ: FinlandThe Rankfor® Index 2026
AI Visibility Score
49
out of 100
Rank #47 of 66 · Telecom
Emerging

How each AI model sees Elisa.

AI modelSentiment (-1 to +1)Read
GPT (ChatGPT)+0.14Positive
Gemini+0.01Neutral
Perplexity-0.00Neutral

Inter-model spread: 0.063. The models disagree about Elisa; the narrative differs per engine.

SignalValue
Recommendation share (buyer-intent prompts)32%
Total citations analyzed435
Top source typeOther web
Blind languages (of 12)5

Score breakdown.

Weight 25%
Sentiment
48.8
Weight 25%
Recommendation
31.9
Weight 20%
Source Quality
31.4
Weight 20%
Consistency
48.8
Weight 10%
Stability
37.3

Cross-language divergence.

How differently AI talks about Elisa in each of the 12 study languages compared to its home-language baseline. Lower is better; values above 0.05 mean the narrative meaningfully diverges.

Lithuanian
0.115
Latvian
0.164
Estonian
0.037
Finnish
0.000
Polish
0.240
Czech
0.235
Slovak
0.237
Swedish
0.164
Norwegian
0.098
Danish
0.161
German
0.250
English
0.224

Where AI gets Elisa's story.

Source types

Other web
93.5%
Wikipedia
4.4%
Industry reports
0.9%
Social media
0.6%
Tier-1 news
0.4%
Government
0.1%
Academic
0.1%

Top cited domains

elisa.com127
wikipedia.org95
matrixbcg.com41
elisa.fi36
youtube.com32

Elisa vs comparable brands.

BrandCategoryScore /100Band
ElisaTelecom49Emerging
Slovak TelekomTelecom62Emerging
Tele2 LithuaniaTelecom52Emerging
Deutsche TelekomTelecom52Emerging
TelenorTelecom51Emerging
Elisa EstoniaTelecom50Emerging

Frequently asked questions.

Does ChatGPT recommend Elisa?

In the Nordic-Baltic AI Reputation Index 2026 study, Elisa was recommended in 32% of buyer-intent prompts, measured across GPT (ChatGPT), Google Gemini and Perplexity. The study asks the AI models real buying questions and counts how often each brand is named as a recommendation.

How visible is Elisa in AI search?

As of May 2026, Elisa scores 49/100 on the Rankfor AI Visibility Index, rank #47 of 66 in Telecom. That places Elisa in the "Emerging" band.

Which AI models cite Elisa?

The index measures GPT (ChatGPT), Google Gemini and Perplexity, all with live web grounding. Across the models, the study analyzed 435 citations for Elisa; the most-cited domain is elisa.com.

Methodology.

Nordic-Baltic AI Reputation Index 2026: 66 brands, 12 languages, 3 AI models (GPT, Gemini, Perplexity Sonar with live web grounding), 35,640 responses. Each brand is scored on sentiment, recommendation share, source quality, consistency and stability; the composite maps to the 0-100 AI Visibility Score shown here. Published April 2026, last updated May 2026.

See what AI says about your brand.

The full index profile includes per-language charts, per-model analysis and specific recommendations. Or run a free check on any brand yourself.

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