Answer Share
Also known as: Response share, Mention share
Answer share measures your brand's presence in AI-generated answer text, regardless of whether you are cited as a source.
Full Explanation
Answer share measures your brand's presence in AI-generated answer text, regardless of whether you are cited as a source. A brand can have high answer share (frequently mentioned) but low citation share (rarely linked). Optimizing for answer share requires ensuring AI models understand your brand well enough to naturally include you in relevant responses.
Research Insight
Our LLM Reputation Sourcing Study research found: GPT sentiment 0.83 vs Gemini 0.32 for the same brands
Read the full researchRelated Terms
Deep Dive
The State of AI Visibility
Learn how AI visibility works, what metrics matter, and how brands go from invisible to recommended.