Nordic-Baltic AI Reputation Index 2026

Pilsner Urquell AI Visibility

How visible is Pilsner Urquell in ChatGPT, Gemini, Grok and Perplexity? · updated May 2026

As of May 2026, Pilsner Urquell is recommended in 31% of buyer-intent AI answers about Consumer goods, ranking #50 of 66 alongside Carlsberg and Lego. The measurements below come from GPT, Gemini and Perplexity with live web grounding.

Consumer goodsHQ: Czech RepublicThe Rankfor® Index 2026
AI Visibility Score
48
out of 100
Rank #50 of 66 · Consumer goods
Emerging

How each AI model sees Pilsner Urquell.

AI modelSentiment (-1 to +1)Read
GPT (ChatGPT)+0.12Positive
Gemini-0.04Neutral
Perplexity-0.01Neutral

Inter-model spread: 0.071. The models disagree about Pilsner Urquell; the narrative differs per engine.

SignalValue
Recommendation share (buyer-intent prompts)31%
Total citations analyzed621
Top source typeOther web
Blind languages (of 12)6

Score breakdown.

Weight 25%
Sentiment
48.0
Weight 25%
Recommendation
30.6
Weight 20%
Source Quality
36.5
Weight 20%
Consistency
48.0
Weight 10%
Stability
28.9

Cross-language divergence.

How differently AI talks about Pilsner Urquell in each of the 12 study languages compared to its home-language baseline. Lower is better; values above 0.05 mean the narrative meaningfully diverges.

Lithuanian
0.241
Latvian
0.213
Estonian
0.220
Finnish
0.240
Polish
0.074
Czech
0.000
Slovak
0.085
Swedish
0.252
Norwegian
0.208
Danish
0.156
German
0.173
English
0.167

Where AI gets Pilsner Urquell's story.

Source types

Other web
90.3%
Wikipedia
7.8%
Industry reports
0.7%
Tier-1 news
0.6%
Social media
0.5%

Top cited domains

youtube.com185
wikipedia.org151
pilsnerurquell.com94
prazdroj.cz72
untappd.com30

Pilsner Urquell vs comparable brands.

BrandCategoryScore /100Band
Pilsner UrquellConsumer goods48Emerging
CarlsbergConsumer goods58Emerging
LegoConsumer goods55Emerging

Frequently asked questions.

Does ChatGPT recommend Pilsner Urquell?

In the Nordic-Baltic AI Reputation Index 2026 study, Pilsner Urquell was recommended in 31% of buyer-intent prompts, measured across GPT (ChatGPT), Google Gemini and Perplexity. The study asks the AI models real buying questions and counts how often each brand is named as a recommendation.

How visible is Pilsner Urquell in AI search?

As of May 2026, Pilsner Urquell scores 48/100 on the Rankfor AI Visibility Index, rank #50 of 66 in Consumer goods. That places Pilsner Urquell in the "Emerging" band.

Which AI models cite Pilsner Urquell?

The index measures GPT (ChatGPT), Google Gemini and Perplexity, all with live web grounding. Across the models, the study analyzed 621 citations for Pilsner Urquell; the most-cited domain is youtube.com.

Methodology.

Nordic-Baltic AI Reputation Index 2026: 66 brands, 12 languages, 3 AI models (GPT, Gemini, Perplexity Sonar with live web grounding), 35,640 responses. Each brand is scored on sentiment, recommendation share, source quality, consistency and stability; the composite maps to the 0-100 AI Visibility Score shown here. Published April 2026, last updated May 2026.

See what AI says about your brand.

The full index profile includes per-language charts, per-model analysis and specific recommendations. Or run a free check on any brand yourself.

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