All brand profilesCategory Ownership Index
Amazon
ecommerceAI Category Ownership analysis based on 3,750 AI responses across GPT, Gemini, and Perplexity. How often AI recommends Amazon when buyers ask about ecommerce.
53%
Industry Rank
#1 of 10
Dominates
18 queries
Strong presence
6 queries
Invisible
6 queries
ecommerce AI Recommendation Landscape
Amazon
53%
Shopify
32%
Temu
16%
ASOS
14%
Vinted
13%
Zalando
12%
H&M
11%
Allegro
8%
Bolt Market
4%
Verkkokauppa.com
3%
Queries Amazon Dominates
✓What is the best online shopping experience?
✓What is the best alternative to Amazon?
✓What is the cheapest place to shop online?
✓Amazon vs Shopify for selling online
✓Temu vs Amazon for cheap products
Unclaimed Queries in ecommerce
These queries produce no dominant brand recommendation. An opportunity for Amazon to claim.
⚠Best quick commerce delivery app
⚠What is the best marketplace for electronics in the Nordics?
⚠What is the best marketplace for sustainable shopping?
Key Insight
Amazon has strong AI recommendation ownership in ecommerce. AI recommends Amazon in 60% of category queries. Cross-model agreement in this industry is 41.6%, meaning different AI platforms recommend different brands for the same query.
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