Nordic-Baltic AI Reputation Index 2026

PKN Orlen AI Visibility

How visible is PKN Orlen in ChatGPT, Gemini, Grok and Perplexity? · updated May 2026

As of May 2026, PKN Orlen is recommended in 53% of buyer-intent AI answers about Energy, ranking #25 of 66 alongside Vestas and Equinor. The measurements below come from GPT, Gemini and Perplexity with live web grounding.

EnergyHQ: PolandThe Rankfor® Index 2026
AI Visibility Score
54
out of 100
Rank #25 of 66 · Energy
Emerging

How each AI model sees PKN Orlen.

AI modelSentiment (-1 to +1)Read
GPT (ChatGPT)+0.03Neutral
Gemini-0.01Neutral
Perplexity-0.00Neutral

Inter-model spread: 0.020. The models broadly agree about PKN Orlen.

SignalValue
Recommendation share (buyer-intent prompts)53%
Total citations analyzed587
Top source typeOther web
Blind languages (of 12)4

Score breakdown.

Weight 25%
Sentiment
54.3
Weight 25%
Recommendation
52.8
Weight 20%
Source Quality
35.3
Weight 20%
Consistency
54.3
Weight 10%
Stability
80.4

Cross-language divergence.

How differently AI talks about PKN Orlen in each of the 12 study languages compared to its home-language baseline. Lower is better; values above 0.05 mean the narrative meaningfully diverges.

Lithuanian
0.032
Latvian
0.006
Estonian
0.150
Finnish
0.243
Polish
0.000
Czech
0.001
Slovak
0.007
Swedish
0.248
Norwegian
0.239
Danish
0.207
German
0.081
English
0.140

Where AI gets PKN Orlen's story.

Source types

Other web
92%
Wikipedia
4.8%
Tier-1 news
1.1%
Government
0.8%
Industry reports
0.7%
Financial data
0.6%

Top cited domains

orlen.pl263
wikipedia.org96
investing.com59
marketscreener.com41
simplywall.st26

PKN Orlen vs comparable brands.

BrandCategoryScore /100Band
PKN OrlenEnergy54Emerging
VestasEnergy65Emerging
EquinorEnergy51Emerging
StatkraftEnergy49Emerging
Ignitis GroupEnergy46Emerging
Latvijas GāzeEnergy43Emerging

Frequently asked questions.

Does ChatGPT recommend PKN Orlen?

In the Nordic-Baltic AI Reputation Index 2026 study, PKN Orlen was recommended in 53% of buyer-intent prompts, measured across GPT (ChatGPT), Google Gemini and Perplexity. The study asks the AI models real buying questions and counts how often each brand is named as a recommendation.

How visible is PKN Orlen in AI search?

As of May 2026, PKN Orlen scores 54/100 on the Rankfor AI Visibility Index, rank #25 of 66 in Energy. That places PKN Orlen in the "Emerging" band.

Which AI models cite PKN Orlen?

The index measures GPT (ChatGPT), Google Gemini and Perplexity, all with live web grounding. Across the models, the study analyzed 587 citations for PKN Orlen; the most-cited domain is orlen.pl.

Methodology.

Nordic-Baltic AI Reputation Index 2026: 66 brands, 12 languages, 3 AI models (GPT, Gemini, Perplexity Sonar with live web grounding), 35,640 responses. Each brand is scored on sentiment, recommendation share, source quality, consistency and stability; the composite maps to the 0-100 AI Visibility Score shown here. Published April 2026, last updated May 2026.

See what AI says about your brand.

The full index profile includes per-language charts, per-model analysis and specific recommendations. Or run a free check on any brand yourself.

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