Nordic-Baltic AI Reputation Index 2026

Swedbank Estonia AI Visibility

How visible is Swedbank Estonia in ChatGPT, Gemini, Grok and Perplexity? · updated May 2026

As of May 2026, Swedbank Estonia is recommended in 46% of buyer-intent AI answers about Banking, ranking #26 of 66 alongside Swedbank Latvia and Swedbank. The measurements below come from GPT, Gemini and Perplexity with live web grounding.

BankingHQ: SwedenThe Rankfor® Index 2026
AI Visibility Score
53
out of 100
Rank #26 of 66 · Banking
Emerging

How each AI model sees Swedbank Estonia.

AI modelSentiment (-1 to +1)Read
GPT (ChatGPT)+0.04Neutral
Gemini+0.02Neutral
Perplexity-0.02Neutral

Inter-model spread: 0.026. The models broadly agree about Swedbank Estonia.

SignalValue
Recommendation share (buyer-intent prompts)46%
Total citations analyzed875
Top source typeOther web
Blind languages (of 12)5

Score breakdown.

Weight 25%
Sentiment
52.6
Weight 25%
Recommendation
45.8
Weight 20%
Source Quality
27.6
Weight 20%
Consistency
52.6
Weight 10%
Stability
73.8

Cross-language divergence.

How differently AI talks about Swedbank Estonia in each of the 12 study languages compared to its home-language baseline. Lower is better; values above 0.05 mean the narrative meaningfully diverges.

Lithuanian
0.029
Latvian
0.016
Estonian
0.025
Finnish
0.110
Polish
0.226
Czech
0.234
Slovak
0.238
Swedish
0.000
Norwegian
0.119
Danish
0.117
German
0.255
English
0.218

Where AI gets Swedbank Estonia's story.

Source types

Other web
94.6%
Government
1.7%
Wikipedia
1.7%
Tier-1 news
0.9%
Social media
0.5%
Industry reports
0.5%
Financial data
0.1%
Review platforms
0.1%

Top cited domains

swedbank.ee370
swedbank.com100
thebanks.eu93
err.ee84
wikipedia.org56

Swedbank Estonia vs comparable brands.

BrandCategoryScore /100Band
Swedbank EstoniaBanking53Emerging
Swedbank LatviaBanking52Emerging
SwedbankBanking52Emerging
Danske BankBanking48Emerging
DNBBanking47Emerging
Luminor BankBanking47Emerging
mBankBanking46Emerging

Frequently asked questions.

Does ChatGPT recommend Swedbank Estonia?

In the Nordic-Baltic AI Reputation Index 2026 study, Swedbank Estonia was recommended in 46% of buyer-intent prompts, measured across GPT (ChatGPT), Google Gemini and Perplexity. The study asks the AI models real buying questions and counts how often each brand is named as a recommendation.

How visible is Swedbank Estonia in AI search?

As of May 2026, Swedbank Estonia scores 53/100 on the Rankfor AI Visibility Index, rank #26 of 66 in Banking. That places Swedbank Estonia in the "Emerging" band.

Which AI models cite Swedbank Estonia?

The index measures GPT (ChatGPT), Google Gemini and Perplexity, all with live web grounding. Across the models, the study analyzed 875 citations for Swedbank Estonia; the most-cited domain is swedbank.ee.

Methodology.

Nordic-Baltic AI Reputation Index 2026: 66 brands, 12 languages, 3 AI models (GPT, Gemini, Perplexity Sonar with live web grounding), 35,640 responses. Each brand is scored on sentiment, recommendation share, source quality, consistency and stability; the composite maps to the 0-100 AI Visibility Score shown here. Published April 2026, last updated May 2026.

See what AI says about your brand.

The full index profile includes per-language charts, per-model analysis and specific recommendations. Or run a free check on any brand yourself.

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