Biblioteca de playbooks

Cada guía toma una tarea, desde el primer escaneo hasta el informe que entregas al cliente, y la recorre de principio a fin.

¿Nuevo en visibilidad AI? Comience con los fundamentos

Workflow

Operational processes for integrating AI visibility into agency workflows

WorkflowPrincipiante

Does AI name you at all?

Register a brand, run one scan, and answer the board question about AI naming you, with the prompts and the rival names behind the score.

6 minutes
CMO, Marketing Director +1
Video WalkthroughAI VisibilityMetricsOnboarding+1 más
Leer guía
WorkflowPrincipiante

Who AI thinks you sell to

Read the five buyer types AI wrote from your own website, keep the true ones, and write the campaign brief off measured coverage.

5 minutes
Marketing Manager, Content Strategist +1
Video WalkthroughPersonasAudience AnalysisCoverage Gaps+1 más
Leer guía
WorkflowPrincipiante

Prove the needle moved, with a chart

Answer the quarterly question with a dated chart, the seven parts under the score, sentiment theme by theme, and the pages AI cited.

6 minutes
CMO, Marketing Director +1
Video WalkthroughAI VisibilityMetricsClient Reports+1 más
Leer guía
WorkflowPrincipiante

Hand over a client report without building a deck

Send your client a branded, PIN-protected AI visibility report as a link they open in a browser. No account for them, no slide editor for you.

5 minutes
Consultant, Agency Owner +1
Video WalkthroughClient ReportsClient DeliverablesPublishing Workflow+1 más
Leer guía
WorkflowIntermedio

Find the buyer questions your site never answers

See which questions each buyer type asks that your pages never answer, computed from your own website, ranked by how many buyers share the gap.

5 minutes
Marketing Manager, Content Strategist +1
Video WalkthroughCoverage GapsPersonasContent Strategy+1 más
Leer guía
WorkflowIntermedio

The topic map consultancies charge five figures for

Every page you published, grouped into named topics and ranked worst first. It was built while your scan ran, so the slide is already there.

5 minutes
CMO, Strategy Director +1
Video WalkthroughTerritory AnalysisContent StrategyCoverage Gaps+1 más
Leer guía
WorkflowIntermedio

From a gap to six drafts in one afternoon

One measured content gap becomes six briefs, six drafts, internal links, meta tags and a week-by-week calendar in a single afternoon.

6 minutes
Marketing Manager, Content Strategist +1
Video WalkthroughContent PlanningContent CalendarAI Content+1 más
Leer guía
WorkflowIntermedio

Drafts that already sound like your brand

Edit the brand voice record once and every draft after it carries your vocabulary, your point of view and the way your own sentences move.

5 minutes
Content Strategist, Content Writer +1
Video WalkthroughAI ContentContent OptimizationQuality Assurance+1 más
Leer guía
WorkflowIntermedio

Score the draft before you ship it

Paste a draft, pick the buyer and the topic, and get every paragraph back with a score, a rewrite and the reason it scored low.

5 minutes
Content Writer, Content Strategist +1
Video WalkthroughContent ScoringContent OptimizationQuality Assurance+1 más
Leer guía
WorkflowAvanzado

Catch what AI invents about your company

Ask the question you dread three times, split what AI repeats from what it invents once, and export a file legal can read.

6 minutes
Brand Manager, Marketing Director +1
Video WalkthroughStability AnalysisDice RollAI Response Analysis+1 más
Leer guía
WorkflowAvanzado

Show how unstable the AI answer really is

Roll one question ten times, see which brands hold across every answer and which flicker, then hand finance the PDF.

5 minutes
Marketing Manager, Marketing Director +1
Video WalkthroughStability AnalysisDice RollResponse Consistency+1 más
Leer guía
WorkflowAvanzado

Find the questions you never thought to track

Discovery Lab writes the buyer questions nobody in your building wrote down, asks them, and reports every brand the model named.

7 minutes
Marketing Manager, Content Strategist +1
Video WalkthroughDiscovery LabBuyer ScenariosVisibility Testing+1 más
Leer guía
WorkflowAvanzado

Follow one buyer question across three AI models

Put one buyer question to Gemini, ChatGPT and Grok in a single run, see which brands survive the recheck, and hand a client a link that needs no account.

6 minutes
Marketing Manager, Senior Strategist +1
Video WalkthroughMulti-Model TestingCross-Model AnalysisAI Response Analysis+1 más
Leer guía
WorkflowAvanzado

Open a cold call with the prospect’s own AI answer

Run your prospect’s own buyer question on Gemini, ChatGPT and Grok from a public page, with no account and nothing to install, then send them the link.

6 minutes
Sales Director, Account Manager +1
Video WalkthroughMulti-Model TestingSales ScriptCompetitive Analysis+1 más
Leer guía
WorkflowAvanzado

Turn Search Console queries into AI prompts

Score your live landing pages against your brand territory, then turn the queries buyers really typed into prompts that every AI scan measures.

6 minutes
SEO Specialist, Marketing Manager +1
Video WalkthroughGEOTerritory AnalysisContent Optimization+1 más
Leer guía
WorkflowAvanzado

Publish where AI can read it, then count who came

Put this month’s approved content on a subdomain of your own domain in one pass, hand IT two files and one line of script, then count who came back.

7 minutes
Marketing Manager, Technical Lead +1
Video WalkthroughPublishing WorkflowGEOTechnical+1 más
Leer guía
WorkflowAvanzado

Buy only the placements that feed AI answers

Set a budget, pick one article, get a ranked shortlist of portals with domain rating, traffic, country and price on every card, then place the order.

5 minutes
Brand Manager, Marketing Director +1
Video WalkthroughAI ContentPublishing WorkflowClient Deliverables+1 más
Leer guía
WorkflowAvanzado

Track a rival on your own chart

Add a competitor as its own project, scan it with the same AI model, and draw its line beside yours on one axis over the same window.

6 minutes
CMO, Strategy Director +1
Video WalkthroughCompetitive IntelligenceCompetitive AnalysisMetrics+1 más
Leer guía
WorkflowAvanzado

Which AI bots read you, and who clicks through

Two numbers your analytics tool cannot give you: requests from AI crawlers, and clicks from people who came out of an AI conversation.

6 minutes
Marketing Manager, Technical Lead +1
Video WalkthroughTechnicalGEOMetrics+1 más
Leer guía
WorkflowAvanzado

Walk into the call with their answer already traced

Type a prospect’s brand into Answer Trail, read what three AI models say about them, then send that same run as the follow-up.

6 minutes
Sales Director, Account Manager +1
Video WalkthroughMulti-Model TestingSales ScriptCross-Model Analysis+1 más
Leer guía
WorkflowAvanzado

What AI says about a person, and where the budget goes

Run the same scan on a person, then read the places AI actually cited as the decision about where a personal-brand budget goes.

6 minutes
Brand Manager, Marketing Director +1
Video WalkthroughAI VisibilityMetricsClient Deliverables+1 más
Leer guía

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